Featured Content

Don't let leads age: Best practices for reigniting interest

You’ve worked hard and invested to get your leads – so it’s important to get the most out of your outreach! How can your Revenue Digital Assistant help you nurture leads through the sales funnel?

#1   Remember to treat the RDA as an extension of your team.

Help every team member become familiar with the assistant, both with messaging and the “why” behind using it. Humanize your RDA with a persona and “introduce” it to your prospects (while not being misleading).

#2   Use what you know about your leads’ interests to reengage.

And that can mean introducing something new to the conversation, based on what hasn’t worked yet. Use “Drive Action” workflows to provide solution-focused messaging for a two-way, engaged dialog that’s targeted to each lead’s journey stage.

#3   Create urgency with segmentation.

When prospects are in the buying process, use automation to follow up – whether that’s to establish logic with a triggered message, adding them to campaigns based on activity that includes a prompt follow-up, or simply checking in on them so no lead gets left behind.

Why Conversation Automation is at the forefront of chatbot evolution

This seven-minute video walks through seven requirements to create an enhanced two-way engagement with your prospects and customers. It’ll help you understand how to build the best possible customer experience that is more proactive, more personalized, and more human.

More in Conversational AI

Authority does not equal accuracy: Understand how we can work toward keeping language models like ChatGPT accurate and unbiased.

Read the blog post

The future of customer experience: VentureBeat predicts AI-driven chatbots will shape our CX expectations.

Find out why

Don’t let your lead get cold: Email Insider shares the Conversica Sales Effectiveness Report with emphasis on personalization.

Get the details

Conversation Spotlight

Here’s how Drive Health drives retention

The Drive Health Skill is comprised of conversations that power an engaging customer experience and increase retention. One Conversica software customer does a particularly excellent job of leveraging this Skill – so we want to quickly share how they do it with you for inspiration (and business growth)! 

They use Drive Health conversations by uploading leads monthly and segmenting customers by usage. High-usage customers trigger an upsell conversation, while the at-risk low-usage conversation gets prompted for inactive users.

Then there’s Schedule Review, their most successful conversation which aims to schedule account reviews with their current customers.

Check out these real conversation examples that lead to the below results (🤯):

Community News

Top Discussion: No-call/no-shows and closed-not-won. How can AI help?

Turn a valuable missed opportunity into a closed deal with the Pipeline Push conversation, available with our Accelerate Skill. With a little editing of conversation variables, you can give these prospects the extra nudge they may need to make a purchase. This community post walks you through how to do that – and if you’ve already got this tactic dialed in, please share!

Introducing Conversation Rules Cloning

You asked for it – and here it is! After Conversation Rules rolled out, which lets leads be segmented and assigned to conversations automatically based on pre-set rules, customers requested a way to clone entire sets or individual rules.

You were right, this is a big ease-of-use lift and we’re thrilled to now bring you Conversation Rules Cloning. Thank you for making this happen (and keep the requests coming!)

Note that this feature is currently available to select industries.